Honda Explores Air Pollution Battle in New Film

Never Ending Race Short Film (Credit: Honda)

Honda has produced a new environmental short film called “Never Ending Race” that details the story of how the automaker has lead the industry to reduce vehicle-generated air pollution. The film touches on the demonstration Honda made to the state of California, showing officials that by making vehicle emissions standards stricter air pollution would in turn decrease in the area. The presentation in turn led to a new way the automotive industry deals with emissions controls on vehicles today, showing the influence Honda has had in the fight against air pollution.

So far, Honda has produced three short films as part of the company’s Honda Environmental Short Film Series. Each film touches on initiatives the automaker has put into place to help reduce the environmental impact made by its vehicles, while at the same time working toward a more sustainable energy future.

Viewers learn from the new short film that air pollution has been a serious problem in the United States for the past four decades. When Honda started battling the problem, Los Angeles was especially bad for air pollution, with over 100 stage 1 smog alerts issued in just one year’s time. In response to the U.S. Clean Air Act of 1970, Honda created the CVCC engine for the 1975 Civic, which did not need a complex and expensive catalytic converter setup to meet federal emissions standards, marking a first for the industry.

Honda has uploaded “Never Ending Race” onto YouTube, allowing Internet users around the world to watch the film and learn more about the fight against vehicle emissions.