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Kia Set to Launch K900 Luxury Sedan
The wait is almost over for the launch of the 2015 Kia K900 luxury sedan. The automaker hopes the full-size model helps change perceptions in the United States of Kia as a brand, thanks to the inclusion of features and materials normally found in well-established luxury brands.
The new model will have a rolling launch, starting with the release of the K900 V8 Luxury and V8 VIP models, which both launch during the first quarter of 2014. Kia has said that the MSRP for the V8 Luxury model is set at $59,500, not including a $900 destination charge. An official release date for the V6 models has not been announced. Pricing for the K900 V6 models will be announced just prior to their launch into the market.
“This year marks Kia Motors’ 20th anniversary in the U.S. market, and the all-new K900 is a symbol of how far the brand has come and the next bold example of the challenger spirit that has benefitted Kia over two decades of growth and maturation,” said Michael Sprague, executive vice president of sales and marketing for Kia Motors America. “Kia’s rise over the last five years has been fueled by a willingness to challenge the status quo with vehicles such as the Optima, Sorento and Cadenza, which have brought new and more affluent customers to our showrooms and dramatically raised the profile of the brand while maintaining our value proposition. The K900 is the next logical progression for Kia. It demonstrates what Kia is capable of and will help redefine what the Kia brand stands for.”
All Kia K900 models will come with a 3-year, 37,500 mile scheduled maintenance program that provides free routine maintenance at Kia dealerships. Like other Kia models, all K900s feature a 10-year/100,000 mile warranty and Roadside Assistance program.
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