After much anticipation, Volvo finally unveiled its first all-electric model — the XC40 Recharge. It’s the first of the future line of Volvo Recharge vehicles. The fact the Swedish automaker started with its popular and smallest crossover is no coincidence.
Right now, crossovers are kings on the market. For that reason alone, some think Tesla made a huge mistake by debuting the Model 3 before the Model Y. There’s no way of knowing how things would have played out the other way, but it’s reasonable to question the move. Volvo is going in the opposite direction by using a crossover for its first market-ready EV.
The heavier the vehicle, the more difficult it is to market in all-electric form. That additional weight affects range, a huge factor shoppers consider when weighing the benefits of switching to an EV. This might irk electric car proponents but it’s the truth.
For the next five years, Volvo plans to launch one fully-electric vehicle each year. It’s easy to guess that two of those will be the XC60 and XC90, but will the other three be electric versions of the S90, S60, and S40? The last one isn’t in production at the moment, but with the return of the 40 Series it could be. Or will Volvo go with the wagons again? Those aren’t exactly popular in America, but they are highly practical, especially for an EV.
Whichever way Volvo does it, the automaker is pretty explicit in stating it will make an electric version of every car it sells in the near future.