Tesla Motors has reported selling over 22,000 of their Model S electric cars during 2013. Sales in the 4th quarter alone reached 20% more than the company expected. The positive news sent their stock skyward with a massive 16% increase in a single day. It’s highly understandable, those kinds of sales figures in the electric market are huge achievements. Honestly, we cannot help but remain excited for the future of this young automotive company.
This great news arrived shortly after their release of a recall this past Monday involving chargers for the Model S potentially overheating. To their defense, management has said that almost all of the Model S vehicles that were included in the recall have already been repaired using a wireless software update. This ability alone, to roll out these wireless updates sets Tesla Motors apart from the entire industry with their phenomenal use of available technologies. Management at Tesla has reportedly shot down the term “recall” and jokingly said that the word itself needs to be recalled. With new technology like this to correct known issues, they believe the situation should not have been considered a recall. We absolutely agree, unless you need to physically visit a local dealer.