10 Things Your Car Dealer Won’t Tell You


Buying a vehicle, whether it’s a car, truck or SUV can be intimidating. Especially for first time buyers that didn’t know what they were getting themselves into. Just because you have seen a car that you like doesn’t mean you are going to be able to get it for price that you are hoping for. You need to approach the situation as you would an important business transaction. The key is fighting the emotions that always seem to pop up while working out a car deal. Knowledge is your other secret weapon and that’s where this write up might be able to help you. There are many things that salesman and management at these facilities won’t tell you. Remember, they do it for a living, they have it seen it all and typically have an answer for any question you can throw at them. What are the 10 things you should know ahead of time when buying a car?

1. Skip the Salesperson when Haggling If you were looking for a used car online and found something you like, don’t waste your time going to the lot and speaking with a salesperson. Get on the phone and call the Internet Manager or the Fleet Manager. It is often easier to negotiate directly with these individuals instead of a salesperson and their sales manager. From their perspective, you are not in the dealerships office yet so they have less to lose. This tactic can often work very well if you are shopping for a fairly common vehicle. Try calling dealerships outside of your area and say that you are willing to drive for a good enough price.

  • RAPTOR555

    Most auto brokers will sell you a vehicle for $500-$600 over invoice. Take that price to the dealer and they’ll probably beat it because the broker would buy that same exact car directly from them

  • Joseph

    This is BS, I’ve been in the car business for ten years and this has to have been written by someone who knows absolutely nothing about buying a car, especially trim a new car dealership!!

  • Joseph


  • Marvin Harrison

    The best deals are often from dealers who have a very busy shop. The goal is for the shop profits to pay for all of the overhead. The closer they get to that figure the closer they can work on a price. Shop online before going to any dealer for a new car.

  • jenboyett

    It would be nice if the dealerships would offer to give customers a full list of the banks/financial institutions that they sent their credit info to & let the customer make the decision on which one to choose. Some customers are simply not happy with being given only one choice or would prefer to use someone specific.

    • jellytots

      If you want a specific bank then call and arrange the loan yourself . There are hundreds of banks and auto finance companies , the odds are the dealer does not do business with the one you “like” .

    • Marvin Harrison

      Why would you care who gives you the best rate? You set your payment on autopay and at the end you owe zero. It doesn’t matter with who. Now be late a day and that could make a difference. Some banks give you a grace period but still charge daily interest and you still owe money at the end. Then it makes a difference because some banks have terrible penalties.

  • Thecritic89

    That’s a silly thing to say, and dangerous. It’s the dealerships thinking like that that gets people screwed over. “Bring home 350 a week, get 30000 in credit!!!” If the consumer’s credit is weak, THEY SHOULDN’T BE BUYING THAT CAR. Saying banks should just loan them the money anyway…yeah, ok

  • Jeremy

    The kickbacks from the loan are out of the bank’s pocket. Not yours. They give the dealer a buy rate that is lower than the rate that they would offer you directly. Yes they can dip into that to get you a better rate but just remember….the salesman only looks at what they make on the car. The finance guy only looks at the financing. The higher ups look at the whole deal. Coming in with your own financing is a sure fire way to sabotage your negotiating efforts. A dealer may be willing to take less for the car because he’s going to make money on the financing even though he’s offering you the same rate that the same bank would have given you directly.

  • awesomeguy

    It is 100% guaranteed that every car at a dealership will sell. It is not guaranteed that you will get to buy one. I educate my customers and prefer customers that know what they are doing. If you want a $500 payment and you haven’t paid attention, much less a bill in the 10 years and you are looking at a $40,000, KBB says your trade is worth $7,000 and you owe $12,000. Guess what …math, just math makes your goal impossible. It’s not because we offered only $6,000 for your trade…? Most customer who leave our dealer unsatisfied, have unrealistic expectations. Or want something they are not willing or able to pay for. It is common at our dealerships upon meeting the customer above to explain what would need to take place and what amount of money needs to be financed, for how long, and any other details….itboils down to a $20,000 car not a $40k. Some times they leave, sometimes they say cool what do you have?, others say I can pay $800 month. In all three cases we… ok. The ones who leave go fight a pointless battle. The ones who stay, well they get top notch deals and service. We have 15 dealers and have been around for a while. We have learned it’s cheaper to keep a customer than to earn the business of a new one. We have a retention rate around 70%. Unheard of on the car business. We are honest if you are honest. It’s simple buying a car should be a hassle.

    • Marvin Harrison

      Of course there is always leasing.