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The Cadillac Escalade Incentives Have Dropped

(Credit: © Cadillac)

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The Cadillac Escalade Incentives Have Dropped

If you want to buy a new Cadillac Escalade, now’s a good time to jump on it. Automotive News reports GM is offering a $5,000 discount, all in an effort to curb demand for the all-new 2018 Lincoln Navigator.

The details of this discount make it clear what GM is going for. A buyer must be trading in a Lincoln that’s a 1999 model or newer. In other words, if you drive a GM vehicle and have been eyeing the Navigator, you don’t have the same incentive to go with the Escalade.

That’s not to say that GM isn’t working to earn everyone else’s business. Incentive spending for the Escalade averages out to $4,117, per J.D. Power analysis. Translation: Go to a Cadillac dealership and negotiate something. They have some wiggle room. Maybe mention how nice the new Navigator is.

Shoppers who qualify for the $5,000 Cadillac incentive can either lease or buy a 2018 Escalade. Starting MSRP for the SUV is $75,290.

Ford has a big deficit from which to dig out. One Morgan Stanley analyst says the Expedition and Navigator sales slump, combined with strong GM full-size SUV sales, puts GM at a $2 billion surplus.

Steven has been writing about cars and other transportation issues worldwide for over ten years. His love for cars started long before he can remember, with Corvettes and 911s being his first car-crushes. Since then, he has owned many types of vehicles and has come to appreciate a wide variety of models, the diverse car culture groups, and the automotive industry in general.

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