Head of BMW M Brushes off the M7 and M3 Touring

There have been numerous rumors about the M7 and M3 Touring making their way to market, but neither has come to fruition yet. Now, according to BMW M boss, Frank van Meel, we can lay these rumors to rest, as neither model is in the works.
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This report comes via an interview the BMW executive had with German outlet De Telegraaf. In this interview, he mentions that just because other brands have performance wagons, it doesn’t necessarily mean that BMW needs an M3 Touring. is reasoning for not wanting an M3 Touring? Lack of demand on the market.
While I appreciate his openness in the process, I can’t disagree more about an M3 Touring. In recent years, estates (AKA wagons), particularly performance-oriented ones, have picked up steam in Europe much like crossovers have become the newest thing here in the U.S.
He then turned his attention to the oft-rumored M7. In regards to this model, he claims that Bimmer focuses too much on luxury with the 7er, and converting it to a performance model wouldn’t jive with its image.
While I hate to discount the executive’s statements once again, this sounds to me like an attempt to evade the topic. I present to you the luxury-focused S-Class, Jag XJ, and Audi A8, then I direct your attention to the performance-tuned S63 AMG, XJR, and S8. And just for good measure, I present the Alpina B7… All those rigs are all about luxury and their performance models don’t disturb their respective base models. Sorry, but I call BS.
One glimmer of hope in this interview is the confirmation that the M2 will arrive sometime in 2015. Given the small statue of the 2 Series, I feel that the M2 could be the most fun of the M models to drive, so I am definitely amped for it.
Let us know what you think of van Meel’s statements in the comments section below.