Acura Gets Feisty With Precision Concept

Acura Precision Concept (Credit: Acura)

To say that Acura cars have been a little weird-looking for some time would be an understatement. But Acura has wowed everyone with a downright sexy Precision Concept it just revealed in Detroit. If this is really what the future of Acura looks like, it might go from a leftovers luxury brand to making the kinds of vehicles people intentionally own.

This whole thing is kind of like seeing the nerdy kid in high school returning from summer break looking completely different, having hit the weight room every day from May to August. Gone is the weird beak nose, that thing that the few Acura fans who have been left felt the strange need to defend, sometimes even claiming that they actually like it.

Acura Precision Concept (Credit: Acura)

If you take a close look at the Acura Precision Concept, it’s difficult to tell that the thing is actually a sedan, not a coupe. The profile is sleek, the grille is bold (and looks nothing like a bird) and the body creases are severe in all the right ways.

Acura didn’t stop just with the exterior of the Precision Concept, because the interior is just as wild-cool. It has a cream and brown color scheme, a race-inspired squared-off steering wheel, a floating digital gauge cluster, exotic wood inlays and even a super-wide curved infotainment screen. To make infotainment menu selections, drivers use a touchpad at the bottom of the center stack. The system also scans whoever climbs in, automatically personalizing different things like driving settings, navigation maps, music and more.

Acura Precision Concept interior (Credit: Acura)

According to Acura, the transition between the exterior and interior involves a design theme called “quantum continuum.” That sounds like something out of a Tron film, the car looks like it could be from Tron 3, so why not? Apparently it includes not having a b-pillar, the door rocker panels becoming one with the interior side sills before turning into a cantilever for the floating backseat.

This could be the beginning of a new era for Acura.

Acura Precision Concept (Credit: Acura)

Acura Precision Concept (Credit: Acura)